Additional GEA Project

Archive

How could we disrupt the toaster oven market with a reintroduction of a GEA classic?

Analyzing classic GE toaster oven

features

Applied to two GEA brands

How can GEA successfully introduce nugget ice to their refrigerators?

How can GEA introduce smart dispense to consumers in a demonstrable way?

How can GEA update GE branded handles in a familiar yet tasteful way?

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